Change is good, and we all need to hit the refresh button once in a while. For me, the urge to reset or regroup tends to fall in line with the changing of seasons. At this time of year as summer winds down and autumn begins its glorious path forward, I always look forward to embracing the endless possibilities on the horizon.
Changes are certainly happening at Red Pen. Our client base continues to expand, revenue growth remains steady, and our full-time, senior writing and editing staff grows with each new year. I also assumed sole ownership of the company about a year ago, and worked to overcome a whole new set of challenges related to running a small business on your own.
With all of these mostly positive changes propelling Red Pen’s reputation as a reliable firm offering quality content writing and editing services, we decided it was the perfect time to give our website a little reboot to better present our current operations. Check out our new look and let me know what you think.
Growth, Despite No Marketing
As Red Pen approaches the end of its sixth year in business, I still marvel over the fact that I’m actually running a successful small business. Never saw that one coming! 🙂 Even so, we grew this boutique content agency based on word-of-mouth through personal and professional connections — despite limited effort to market our content services.
It’s the people we’ve known and worked with throughout the years who have truly moved Red Pen forward. Former bosses, colleagues, staff members, and friends recognize the value that Red Pen brings to the content services industry, and continue to be some of our long-term clients.
Two of those former colleagues also joined Red Pen as full-time employees. Content Director Mike LaFollette came on board in January 2021, followed by Senior Account Manager Stephanie Figy in April 2022. They’re both extremely talented, capable, and willing to tackle most any project, and I know Red Pen wouldn’t be what it is today without them.
With Red Pen’s team of professional journalists, highly skilled writers and editors, and excellent digital marketers, you get quality content marketing materials that are specific, solution-driven, and targeted to the right audience to build your brand. Help us get the word out by getting in touch today!